Properly Awry

I realized the other week that TLC now has another Say Yes to the Dress show.  They started with a New York show, then added an Atlanta show, and now they also have the fat girls show (in the same New York shop, actually titled Say Yes to the Dress Big Bliss).

So, WTF?  Why did they choose to start a new show not based on location or budget but instead based on the size of the bride? 
What's next Say Yes to the Dress Dwarves Edition?  Say Yes to the Dress Segregation Edition?

It is both baffling and insulting - I see no reason to separate the so-called big girls from the girls they want you to call normal - to me, the only reason to separate the 2 is so they can make a spectacle of the big girls. 
What's wrong with having the original show be more realistic and show both types of brides on the same episode?  A bride is a bride.  They show brides of all races and religions, but for some reason decided to separate out the big girls.
They can't possibly think that big girls weren't watching the original shows to look the the dresses, they can't possibly think that now that there are 2 options the skinny girls will watch the original show and the big girls will only watch Big Bliss...can they?

I think having a whole separate show "dedicated" to bigger brides would make larger ladies feel worse about themselves, feel like they are freaks who need to be separated from the skinny brides, not thankful that they get their own show.

But maybe that's just me.
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